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【古本】 Brush Cat: On Trees, the Wood Economy, and the Most Dangerous Job in America - Jack McEnany (St. Martin's Press) 【紙書籍】 9780312368913

古本, 英語で予約する, 洋書【古本】 Brush Cat: On Trees, the Wood Economy, and the Most Dangerous Job in America - Jack McEnany (St. Martin's Press) 【紙書籍】 9780312368913

タイトル: Brush Cat: On Trees, the Wood Economy, and the Most Dangerous Job in America著者: Jack McEnany出版社: St. Martin's Press出版日: 2009年03月17日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。A Year in the Woods "Brush Cat" recounts a year in the life of men who perform one of the most dangerous jobs in America--logging New England's vast forests for timber used in hundreds more ways than most of us realize, from houses to furniture to paper to electricity. In the spirit of John McPhee and Tracy Kidder, we meet an unforgettable cast of characters; feel their pain and exultation, and come to realize the centrality of wood in all of our lives. While they are first and foremost loggers cutting down trees, they are also ardent and effective conservationists who depend on healthy, intact forests for their long-term survival. True, some loggers are wood pirates, but most are pragmatic environmentalists, always asking the question: How do we keep this crop alive and thriving forever? The narrative moves deftly from useful tips on how not to lose body parts to a chain saw, through the terror of huge trees that fall the wrong way, to inconsistent and wrong-headed government forest management. It explores the worldwide demand for wood and wood chips, as well as the effect of climate change on the forest, and traces the money that keeps it all moving. "Brush Cat" clears the branches to reveal a hidden and fascinating world.

3052 円 (税込 / 送料込)

【古本】 More from Less: The Surprising Story of How We Learned to Prosper Using Fewer Resources--And What Happens Next - Andrew McAfee (Scribner) 【紙書籍】 9781982103576

古本, 英語で予約する, 洋書【古本】 More from Less: The Surprising Story of How We Learned to Prosper Using Fewer Resources--And What Happens Next - Andrew McAfee (Scribner) 【紙書籍】 9781982103576

タイトル: More from Less: The Surprising Story of How We Learned to Prosper Using Fewer Resources--And What Happens Next著者: Andrew McAfee出版社: Scribner出版日: 2019年10月08日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。From the coauthor of the New York Times bestseller The Second Machine Age, a compelling argument--masterfully researched and brilliantly articulated--that we have at last learned how to increase human prosperity while treading more lightly on our planet. Throughout history, the only way for humanity to grow was by degrading the Earth: chopping down forests, fouling the air and water, and endlessly digging out resources. Since the first Earth Day in 1970, the reigning argument has been that taking better care of the planet means radically changing course: reducing our consumption, tightening our belts, learning to share and reuse, restraining growth. Is that argument correct? Absolutely not. In More from Less, McAfee argues that to solve our ecological problems we don't need to make radical changes. Instead, we need to do more of what we're already doing: growing technologically sophisticated market-based economies around the world. How can he possibly make this claim? Because of the evidence. America--a large, high-tech country that accounts for about 25% of the global economy--is now generally using less of most resources year after year, even as its economy and population continue to grow. What's more, the US is polluting the air and water less, emitting fewer greenhouse gases, and replenishing endangered animal populations. And, as McAfee shows, America is not alone. Other countries are also transforming themselves in fundamental ways. What has made this turnabout possible? One thing, primarily: the collaboration between technology and capitalism, although good governance and public awareness have also been critical. McAfee does warn of issues that haven't been solved, like global warming, overfishing, and communities left behind as capitalism and tech progress race forward. But overall, More from Less is a revelatory, paradigm-shifting account of how we've stumbled into an unexpectedly better balance with nature--one that holds out the promise of more abundant and greener centuries ahead.

3135 円 (税込 / 送料込)

【古本】 Conscious Leadership: Elevating Humanity Through Business - John; Mcintosh Mackey Steve; Phipps Carter (Portfolio) 【紙書籍】 9780593083628

古本, 英語で予約する, 洋書【古本】 Conscious Leadership: Elevating Humanity Through Business - John; Mcintosh Mackey Steve; Phipps Carter (Portfolio) 【紙書籍】 9780593083628

タイトル: Conscious Leadership: Elevating Humanity Through Business著者: John; Mcintosh Mackey Steve; Phipps Carter出版社: Portfolio出版日: 2020年09月15日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。A WALL STREET JOURNAL BESTSELLER! From Whole Foods CEO John Mackey and his coauthors, a follow-up to groundbreaking bestseller Conscious Capitalism--revealing what it takes to lead a purpose-driven, sustainable business.John Mackey started a movement when he founded Whole Foods, bringing natural, organic food to the masses and not only changing the market, but breaking the mold. Now, for the first time, Conscious Leadership closely explores the vision, virtues, and mindset that have informed Mackey's own leadership journey, providing a roadmap for innovative, value-based leadership--in business and in society. Conscious Leadership demystifies strategies that have helped Mackey shepherd Whole Foods through four decades of incredible growth and innovation, including its recent sale to Amazon. Each chapter will challenge you to rethink conventional business wisdom through anecdotes, case studies, profiles of conscious leaders, and innovative techniques for self-development, culminating in an empowering call to action for entrepreneurs and trailblazers--to step up as leaders who see beyond the bottom line.

3055 円 (税込 / 送料込)

【古本】 Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley - Antonio Garcia Martinez (Harper) 【紙書籍】 9780062458193

古本, 英語で予約する, 洋書【古本】 Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley - Antonio Garcia Martinez (Harper) 【紙書籍】 9780062458193

タイトル: Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley著者: Antonio Garcia Martinez出版社: Harper出版日: 2016年06月28日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。INSTANT NEW YORK TIMES BESTSELLER An NPR Best Book of the Year - A Business Insider Top 20 Business Book of the Year - An Inc. Best Book of the Year for Entrepreneurs and Small Business Owners "Incisive.... The most fun business book I have read this year.... Clearly there will be people who hate this book -- which is probably one of the things that makes it such a great read."-- Andrew Ross Sorkin, New York Times"Eye-popping."-- Vanity FairLiar's Poker meets The Social Network in an irreverent exposé of life inside the tech bubble, from industry provocateur Antonio García Martínez, a former Twitter advisor, Facebook product manager and startup founder/CEO.The reality is, Silicon Valley capitalism is very simple: Investors are people with more money than time.Employees are people with more time than money.Entrepreneurs are the seductive go-between.Marketing is like sex: only losers pay for it. Imagine a chimpanzee rampaging through a datacenter powering everything from Google to Facebook. Infrastructure engineers use a software version of this "chaos monkey" to test online services' robustness--their ability to survive random failure and correct mistakes before they actually occur. Tech entrepreneurs are society's chaos monkeys, disruptors testing and transforming every aspect of our lives, from transportation (Uber) and lodging (AirBnB) to television (Netflix) and dating (Tinder). One of Silicon Valley's most audacious chaos monkeys is Antonio García Martínez.After stints on Wall Street and as CEO of his own startup, García Martínez joined Facebook's nascent advertising team, turning its users' data into profit for COO Sheryl Sandberg and chairman and CEO Mark "Zuck" Zuckerberg. Forced out in the wake of an internal product war over the future of the company's monetization strategy, García Martínez eventually landed at rival Twitter. He also fathered two children with a woman he barely knew, committed lewd acts and brewed illegal beer on the Facebook campus (accidentally flooding Zuckerberg's desk), lived on a sailboat, raced sport cars on the 101, and enthusiastically pursued the life of an overpaid Silicon Valley wastrel.Now, this gleeful contrarian unravels the chaotic evolution of social media and online marketing and reveals how it is invading our lives and shaping our future. Weighing in on everything from startups and credit derivatives to Big Brother and data tracking, social media monetization and digital "privacy," García Martínez shares his scathing observations and outrageous antics, taking us on a humorous, subversive tour of the fascinatingly insular tech industry. Chaos Monkeys lays bare the hijinks, trade secrets, and power plays of the visionaries, grunts, sociopaths, opportunists, accidental tourists, and money cowboys who are revolutionizing our world. The question is, will we survive?

45254 円 (税込 / 送料込)

【古本】 Pathfinder: How to Choose or Change Your Career for a Lifetime of Satisfaction and Success (Updated, Revised) - Nicholas Lore (Touchstone) 【紙書籍】 9781451608328

古本, 英語で予約する, 洋書【古本】 Pathfinder: How to Choose or Change Your Career for a Lifetime of Satisfaction and Success (Updated, Revised) - Nicholas Lore (Touchstone) 【紙書籍】 9781451608328

タイトル: Pathfinder: How to Choose or Change Your Career for a Lifetime of Satisfaction and Success (Updated, Revised)著者: Nicholas Lore出版社: Touchstone出版日: 2012年01月03日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。This classic bestseller is THE career-design bible for college graduates and midlife career-changers alike. Now fully revised and updated for the twenty-first century Based on breakthrough techniques developed by Rockport Institute, an innovative and

4252 円 (税込 / 送料込)

【古本】 Damn Good Advice (for People with Talent!): How to Unleash Your Creative Potential by America's Master Communicator - George Lois (Phaidon Press) 【紙書籍】 9780714863481

古本, 英語で予約する, 洋書【古本】 Damn Good Advice (for People with Talent!): How to Unleash Your Creative Potential by America's Master Communicator - George Lois (Phaidon Press) 【紙書籍】 9780714863481

タイトル: Damn Good Advice (for People with Talent!): How to Unleash Your Creative Potential by America's Master Communicator著者: George Lois出版社: Phaidon Press出版日: 2012年03月12日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。Damn Good Advice (for people with talent!) is an indispensable insight into the mind of one of America's most legendary creative thinkers. Packed with lessons, practical advice, facts, anecdotes and inspiration, this book is a timeless creative bible for all those looking to succeed in life, business and creativity. Derived from the incomparable life of 'Master Communicator' George Lois, all entries are written and compiled by the man the Wall Street Journal called 'prodigy, enfant terrible, founder of agencies, creator of legends'. Each step is borne from a passion to succeed and a disdain for the status quo. Organised into inspirational, bite-sized pointers, each page offers fresh insight into the sources of success. From identifying your heroes to believing in yourself; the ideas, images and illustrations presented in this book are fresh, witty and in-your-face. Whether it be communicating your point in nanosecond, creating an explosive portfolio or making your presence felt, no one is better placed than George Lois to teach you the process of creativity. Poignant, punchy and to-the-point, Damn Good Advice (for people with talent!), is a must for anyone - whether in business, design, advertising or the visual arts - on a quest for success.

4748 円 (税込 / 送料込)

【古本】 Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business (Revised and Updated) - Jay Conrad Levinson (Houghton Mifflin Company) 【紙書籍】 9780395906255

古本, 英語で予約する, 洋書【古本】 Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business (Revised and Updated) - Jay Conrad Levinson (Houghton Mifflin Company) 【紙書籍】 9780395906255

タイトル: Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business (Revised and Updated)著者: Jay Conrad Levinson出版社: Houghton Mifflin Company出版日: 1998年10月21日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。This completely revised and expanded edition identifies: the fastest-growing markets for the twenty-first century, with tips on how to reach them; unique strategies for cooperative fusion marketing with other businesses; the latest programs for freelance employees and telecommuters; up-to-date information on the Internet and other technologies that aid the guerrilla in targeting and growing a business; and management lessons for the twenty-first-century entrepreneur.

3127 円 (税込 / 送料込)

【古本】 Type Talk at Work - Otto Kroeger (Delacorte Press) 【紙書籍】 9780385301749

古本, 英語で予約する, 洋書【古本】 Type Talk at Work - Otto Kroeger (Delacorte Press) 【紙書籍】 9780385301749

タイトル: Type Talk at Work著者: Otto Kroeger出版社: Delacorte Press出版日: 1991年12月01日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。With this revolutionayry look at understanding the workplace and thriving in it, you can learn to be more effective on the job and get the most out of your employees--and employers--using the authors' renowned system of typography. "From the Trade Paperback edition."

3560 円 (税込 / 送料込)

【古本】 Organizing Your Home Office for Success: Expert Strategies That Can Work for You - Lisa Kanarek (Plume) 【紙書籍】 9780452268333

古本, 英語で予約する, 洋書【古本】 Organizing Your Home Office for Success: Expert Strategies That Can Work for You - Lisa Kanarek (Plume) 【紙書籍】 9780452268333

タイトル: Organizing Your Home Office for Success: Expert Strategies That Can Work for You著者: Lisa Kanarek出版社: Plume出版日: 1993年03月01日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。

2311 円 (税込 / 送料込)

【古本】 Bottom-Up Revolution: Mastering the Emerging World of Connectivity - Rob Kall (Beaufort Books) 【紙書籍】 9780825308956

古本, 英語で予約する, 洋書【古本】 Bottom-Up Revolution: Mastering the Emerging World of Connectivity - Rob Kall (Beaufort Books) 【紙書籍】 9780825308956

タイトル: Bottom-Up Revolution: Mastering the Emerging World of Connectivity著者: Rob Kall出版社: Beaufort Books出版日: 2019年05月22日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。

3991 円 (税込 / 送料込)

【古本】 Great at Work: How Top Performers Do Less, Work Better, and Achieve More - Morten T Hansen (Simon & Schuster) 【紙書籍】 9781476765624

古本, 英語で予約する, 洋書【古本】 Great at Work: How Top Performers Do Less, Work Better, and Achieve More - Morten T Hansen (Simon & Schuster) 【紙書籍】 9781476765624

タイトル: Great at Work: How Top Performers Do Less, Work Better, and Achieve More著者: Morten T Hansen出版社: Simon & Schuster出版日: 2018年01月30日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。Wall Street Journal Business Bestseller A Financial Times Business Book of the Month Named by The Washington Post as One of the 11 Leadership Books to Read in 2018 From the New York Times bestselling coauthor of Great by Choice comes an authoritative, practical guide to individual performance--based on analysis from an exhaustive, groundbreaking study. Why do some people perform better at work than others? This deceptively simple question continues to confound professionals in all sectors of the workforce. Now, after a unique, five-year study of more than 5,000 managers and employees, Morten Hansen reveals the answers in his "Seven Work Smarter Practices" that can be applied by anyone looking to maximize their time and performance. Each of Hansen's seven practices is highlighted by inspiring stories from individuals in his comprehensive study. You'll meet a high school principal who engineered a dramatic turnaround of his failing high school; a rural Indian farmer determined to establish a better way of life for women in his village; and a sushi chef, whose simple preparation has led to his restaurant (tucked away under a Tokyo subway station underpass) being awarded the maximum of three Michelin stars. Hansen also explains how the way Alfred Hitchcock filmed Psycho and the 1911 race to become the first explorer to reach the South Pole both illustrate the use of his seven practices (even before they were identified). Each chapter contains questions and key insights to allow you to assess your own performance and figure out your work strengths, as well as your weaknesses. Once you understand your individual style, there are mini-quizzes, questionnaires, and clear tips to assist you focus on a strategy to become a more productive worker. Extensive, accessible, and friendly, Great at Work will help you achieve more by working less, backed by unprecedented statistical an

3055 円 (税込 / 送料込)

【古本】 Quest for Authority and Honor in the American Professions, 1750-1900 - Samuel Haber (University of Chicago Press) 【紙書籍】 9780226311739

古本, 英語で予約する, 洋書【古本】 Quest for Authority and Honor in the American Professions, 1750-1900 - Samuel Haber (University of Chicago Press) 【紙書籍】 9780226311739

タイトル: Quest for Authority and Honor in the American Professions, 1750-1900著者: Samuel Haber出版社: University of Chicago Press出版日: 1991年08月27日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。With the decline in the size of our industrial work force and the rise of the service occupations, the professions today are prominent models for a singular kind of social position. The professions and professionalism seem to offer an escape from vexing supervision at work as well as from some of the depersonalization and uncertainty of markets and bureaucracies. In taking account of our hunger for professional status and privileges, Samuel Haber presents the first synthetic history of major professions in America. His account emphasizes the substance of each profession's work experience, told from the vantage point of the doctors, lawyers, ministers, and their emulators whose work gave them a high sense of purpose and a durable sense of community. Contrary to those who regard the professions as exemplary and up-to-date specimens of social modernization or economic monopoly, Haber argues that they bring both preindustrial and predemocratic ideals and standards into our modern world. He proposes that the values embedded in the professions--authority and honor, fused with duty and responsibility--have their origins in the class position and occupational prescriptions of eighteenth-century English gentlemen. Such an argument has implications for the understanding of American society; it underscores the cumulative and variegated nature of our culture and suggests the drawbacks of trying to describe society as a system. It also accords with Haber's endeavor to write a history that rescues for description and analysis mixed motives, composite conditions, and persons and parties acting upon contradictory explanatory schemes. Haber traces the cultural evolution of the professions through three stages--establishment (1750-1830), disestablishment (1830-1880), and reestablishment (1880-1900). He shows that when the gentlemanly class declined in the United States, the professions maintained status even in somewhat hostile settings. The professions thus came to be seen a

4281 円 (税込 / 送料込)

【古本】 I Don't Know What I Want, But I Know It's Not This: A Step-By-Step Guide to Finding Gratifying Work (Revised, Updated) - Julie Jansen (Penguin Books) 【紙書籍】 9780143116998

古本, 英語で予約する, 洋書【古本】 I Don't Know What I Want, But I Know It's Not This: A Step-By-Step Guide to Finding Gratifying Work (Revised, Updated) - Julie Jansen (Penguin Books) 【紙書籍】 9780143116998

タイトル: I Don't Know What I Want, But I Know It's Not This: A Step-By-Step Guide to Finding Gratifying Work (Revised, Updated)著者: Julie Jansen出版社: Penguin Books出版日: 2010年02月23日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。 The quintessential guide to kick-starting your career- now updated to address the challenges of today's economy With our current economic situation, more people are unemployed now than at any other time in recent history and many who do have jobs are overworked, maxed out, and miserable. In this revised and updated edition of I Don't Know What I Want, But I Know It's Not This, career coach Julie Jansen shows how anyone unhappy with their employment-or lack of-can implement a real and satisfying career transformation. A range of quizzes and personality exercises help readers to identify the type of work for which they're best suited, and then Jansen shows them how to transform this uncertain time from a period of crisis into an opportunity for positive change.."

2478 円 (税込 / 送料込)

【古本】 Create the Future: Tactics for Disruptive Thinking - Jeremy Gutsche (Fast Company Pr) 【紙書籍】 9781732439146

古本, 英語で予約する, 洋書【古本】 Create the Future: Tactics for Disruptive Thinking - Jeremy Gutsche (Fast Company Pr) 【紙書籍】 9781732439146

タイトル: Create the Future: Tactics for Disruptive Thinking著者: Jeremy Gutsche出版社: Fast Company Pr出版日: 2020年03月10日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。Learn to Innovate and Make Real ChangeIn our era of disruption and possibility, there are so many great opportunities within your grasp; however, most smart and successful people miss out. Unfortunately, your capabilities are limited by the seven traps of path dependency, which cause you to repeat past decisions. These traps can limit you from seeing the potential of what could be. If you could overcome these traps, what could you accomplish? How much more successful could you be?Create the Future teaches you how to think disruptively, providing specific steps to create real innovation and change. This book combines Jeremy's high energy, provocative thinking with tactics that have been battle-tested through thousands of his team's projects advising leading innovators like Disney, Starbucks, Amex, IBM, Adidas, Google, and NASA.On top of all that, this is a double-sided book, paired with The Innovation Handbook, a revised edition of Jeremy's award-winning book, Exploiting Chaos.

4951 円 (税込 / 送料込)

【古本】 Carrot Principle: How the Best Managers Use Recognition to Engage Their People, Retain Talent, and Accelerate Performance - Adrian Robert Gostick (Free Press) 【紙書籍】 9780743290098

古本, 英語で予約する, 洋書【古本】 Carrot Principle: How the Best Managers Use Recognition to Engage Their People, Retain Talent, and Accelerate Performance - Adrian Robert Gostick (Free Press) 【紙書籍】 9780743290098

タイトル: Carrot Principle: How the Best Managers Use Recognition to Engage Their People, Retain Talent, and Accelerate Performance著者: Adrian Robert Gostick出版社: Free Press出版日: 2007年01月01日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。Based on an extensive management study, the bestselling authors of A Carrot a Day and The 24-Carrot Manager show how great managers use constructive praise and recognition to motivate their workforces. Two-color throughout.

2834 円 (税込 / 送料込)

【古本】 Small Is the New Big: And 183 Other Riffs, Rants, and Remarkable Business Ideas - Seth Godin (Portfolio) 【紙書籍】 9781591841265

古本, 英語で予約する, 洋書【古本】 Small Is the New Big: And 183 Other Riffs, Rants, and Remarkable Business Ideas - Seth Godin (Portfolio) 【紙書籍】 9781591841265

タイトル: Small Is the New Big: And 183 Other Riffs, Rants, and Remarkable Business Ideas著者: Seth Godin出版社: Portfolio出版日: 2006年08月17日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。As one of today's most influential business thinkers, Seth Godin helps his army of fans stay focused, stay connected, and stay dissatisfied with the status quo, the ordinary, the boring. His books, blog posts, magazine articles, and speeches have inspired countless entrepreneurs, marketing people, innovators, and managers around the world. Now, for the first time, Godin has collected the most provocative short pieces from his pioneering blog--ranked #70 by Feedster (out of millions published) in worldwide readership. This book also includes his most popular columns from Fast Company magazine, and several of the short e-books he has written in the last few years.A sample: - Bon Jovi And The Pirates - Christmas Card Spam - Clinging To Your Job Title? - How Much Would You Pay to Be on Oprah's Show? - The Persistence of Really Bad Ideas - The Seduction of "Good Enough" - What Happens When It's All on Tape? - Would You Buy Life Insurance at a Rock Concert? Small is the New Big is a huge bowl of inspiration that you can gobble in one sitting or dip into at any time. As Godin writes in his introduction: "I guarantee that you'll find some ideas that don't work for you. But I'm certain that you're smart enough to see the stuff you've always wanted to do, buried deep inside one of these riffs. And I'm betting that once inspired, you'll actually make something happen."

3416 円 (税込 / 送料込)

【古本】 Free to Choose: A Personal Statement - Milton Friedman (Mariner Books Classics) 【紙書籍】 9780156334600

古本, 英語で予約する, 洋書【古本】 Free to Choose: A Personal Statement - Milton Friedman (Mariner Books Classics) 【紙書籍】 9780156334600

タイトル: Free to Choose: A Personal Statement著者: Milton Friedman出版社: Mariner Books Classics出版日: 1990年11月26日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。In this classic about economics, freedom, and the relationship between the two, Milton and Rose Friedman explain how our freedom has been eroded and our prosperity undermined through the explosion of laws, regulations, agencies, and spending in Washington, and how good intentions often produce deplorable results when government is the middleman. The Friedmans also provide remedies for these ills--they tell us what to do in order to expand our freedom and promote prosperity.

4951 円 (税込 / 送料込)

【古本】 It Doesn't Have to Be Crazy at Work - Jason Fried (Harper Business) 【紙書籍】 9780062874788

古本, 英語で予約する, 洋書【古本】 It Doesn't Have to Be Crazy at Work - Jason Fried (Harper Business) 【紙書籍】 9780062874788

タイトル: It Doesn't Have to Be Crazy at Work著者: Jason Fried出版社: Harper Business出版日: 2018年10月02日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。In this timely manifesto, the authors of the New York Times bestseller Rework broadly reject the prevailing notion that long hours, aggressive hustle, and whatever it takes are required to run a successful business today.In Rework, Jason Fried and David Heinemeier Hansson introduced a new path to working effectively. Now, they build on their message with a bold, iconoclastic strategy for creating the ideal company culture--what they call the calm company. Their approach directly attack the chaos, anxiety, and stress that plagues millions of workplaces and hampers billions of workers every day.Long hours, an excessive workload, and a lack of sleep have become a badge of honor for modern professionals. But it should be a mark of stupidity, the authors argue. Sadly, this isn't just a problem for large organizations--individuals, contractors, and solopreneurs are burning themselves out the same way. The answer to better productivity isn't more hours--it's less waste and fewer things that induce distraction and persistent stress.It's time to stop celebrating Crazy, and start celebrating Calm, Fried and Hansson assert.Fried and Hansson have the proof to back up their argument. Calm has been the cornerstone of their company's culture since Basecamp began twenty years ago. Destined to become the management guide for the next generation, It Doesn't Have to Be Crazy at Work is a practical and inspiring distillation of their insights and experiences. It isn't a book telling you what to do. It's a book showing you what they've done--and how any manager or executive no matter the industry or size of the company, can do it too.

27687 円 (税込 / 送料込)

【古本】 Assassination of New York - Bob Fitch (Verso) 【紙書籍】 0860913902

古本, ノンフィクション, 英語で予約する, 洋書【古本】 Assassination of New York - Bob Fitch (Verso) 【紙書籍】 0860913902

タイトル: Assassination of New York著者: Bob Fitch出版社: Verso出版日: 1993年10月17日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。Robert Fitch argues that, within a generation, New York City has been transformed from the richest city in the world to one of the poorest in North America. The pillars of its economy--Macy's, the "Daily News," Citibank, Olympia and York, the Trump organization--have cracked or collapsed. Today, the officially poor in New York number nearly 2,000,000 and more than 400,000 residents of the city are without jobs. In this indictment of those who have wrecked New York, Robert Fitch points to the financial and real-estate elites. Their goals, he argues, have been simple and monolithic: to increase the value of the land they own by extruding low-rent workers and factories, replacing them with high-rent professionals and office buildings. The planning establishment has been able of raise the value of real estate inside the city boundaries over twenty-fold. In doing so, Fitch suggests, it effectively closed New York's deep-water port, eliminated its freight rail system, shuttered its factories and destroyed its capacity for incubating new business. Now the real-estate values have collapsed. The city is left with 65,000,000 square feet of office space--enough to last, without any new building, to the middle of the twenty-first century. In pursuit of those who are responsible, Fitch arraigns the great and the bad of the city's establishment: Roger Starr, architect of "planned shrinkage" (the withdrawal of fire, police and mass transit services from black and Latino neighborhoods); the Ford Foundation, which proposed converting vast tracts of the South Bronx into a vegetable garden; City Hall fixers like John Zucotti, Herb Sturz and James Felt, who cut the deals between government and real estate by working for both sides; and the Rockefeller family, whose involuntary investment in the Rockefeller Center became a gigantic "tar baby," nearly swallowing up their entire fortune. Drawing on never-before-published material from the Rockefeller family archives, as well as other archival documents, this book aims to expose those responsible for the demise of New York.

4933 円 (税込 / 送料込)

【古本】 Wal-Mart Effect: How the World's Most Powerful Company Really Works--And Howit's Transforming the American Economy - Charles Fishman (Penguin Books) 【紙書籍】 9780143038788

古本, 英語で予約する, 洋書【古本】 Wal-Mart Effect: How the World's Most Powerful Company Really Works--And Howit's Transforming the American Economy - Charles Fishman (Penguin Books) 【紙書籍】 9780143038788

タイトル: Wal-Mart Effect: How the World's Most Powerful Company Really Works--And Howit's Transforming the American Economy著者: Charles Fishman出版社: Penguin Books出版日: 2007年01月01日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。"Highly readable, incisive, precise, and even elegant." --San Francisco Chronicle "Insightful." --BusinessWeek Wal-Mart isn't just the world's biggest company, it is probably the world's most written-about. But no book until this one has managed to penetrate its wall of silence or go beyond the usual polemics to analyze its actual effects on its customers, workers, and suppliers. Drawing on unprecedented interviews with former Wal-Mart executives and a wealth of staggering data (e.g., Americans spend $36 million an hour at Wal-Mart stores, and in 2004 its growth alone was bigger than the total revenue of 469 of the Fortune 500), The Wal-Mart Effect is an intimate look at a business that is dramatically reshaping our lives.

4951 円 (税込 / 送料込)

【古本】 This Is Day One: A Practical Guide to Leadership That Matters - Drew Dudley (Hachette Books) 【紙書籍】 9780316523073

古本, 英語で予約する, 洋書【古本】 This Is Day One: A Practical Guide to Leadership That Matters - Drew Dudley (Hachette Books) 【紙書籍】 9780316523073

タイトル: This Is Day One: A Practical Guide to Leadership That Matters著者: Drew Dudley出版社: Hachette Books出版日: 2018年08月21日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。Based on his TEDx talk "Everyday Leadership (the Lollipop Moment)" -- voted one of the 15 most inspirational TED talks of all time -- This Is Day One is leadership expert Drew Dudley's guide to cultivating the behaviors that will help you to succeed and empower those around you. If you're intimidated by the mystique surrounding leadership, this book is for you. Dudley simplifies leadership without denying its complexity, demonstrating that leadership in all its forms begins at the same clear and accessible place for everyone: what he calls "Day One." Day One is when you discover, define, and start to consistently deliver on your foundational leadership values. Living that day over and over is what creates leaders, and Dudley provides the key tools necessary to craft and commit to your own personal Day One, including: A step-by-step process designed to surface your core leadership values and embed them into your daily behaviorA roadmap to behavioral changes proven to increase commitment, pride, productivity, and happiness Insights into key leadership values that drive performance and impact Sharing the process that led him through battles with alcohol, obesity, and personal tragedy, Dudley shows you how to develop a relentless commitment to the daily behaviors that will make you a better executive, coach, or teacher, and how you can inspire others to do the same. Most of the leadership on the planet comes from people who don't see themselves as leaders. This Is Day One shows you how to start changing that. Through the insights of leaders of all types -- CEOs, elite athletes, cab drivers, custodians, and everyone in between -- Dudley helps you understand what your Day One needs to look like, reminds you why you're a leader, and makes clear what you can do about it--starting today, on Day One.

3055 円 (税込 / 送料込)

【古本】 Managing the Non-Profit Organization: Principles and Practices - Peter F Drucker (Collins) 【紙書籍】 9780887306013

古本, 英語で予約する, 洋書【古本】 Managing the Non-Profit Organization: Principles and Practices - Peter F Drucker (Collins) 【紙書籍】 9780887306013

タイトル: Managing the Non-Profit Organization: Principles and Practices著者: Peter F Drucker出版社: Collins出版日: 1992年08月03日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。An impressive bestseller and highly praised guide with clear and knowledgeable advice on the tasks, responsibilities, and practices non-profit organizations need to follow for effective management.

2262 円 (税込 / 送料込)

【古本】 Consumer Joe: Harassing Corporate America, One Letter at a Time - Paul Davidson (Broadway) 【紙書籍】 9780767915021

古本, 英語で予約する, 洋書【古本】 Consumer Joe: Harassing Corporate America, One Letter at a Time - Paul Davidson (Broadway) 【紙書籍】 9780767915021

タイトル: Consumer Joe: Harassing Corporate America, One Letter at a Time著者: Paul Davidson出版社: Broadway出版日: 2003年09月09日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。In the bestselling tradition of "The Lazlow Letters" and "Letters from a Nut," screenwriter Paul Davidson has been firing off humble but humorous letters to Fortune 500 companies to find answers to such hot-button questions like why hasn't Minute Maid begun to sell an all pulp, juice-free product yet, and whether it's safe to microwave a bowl of Marshmallow Fluff on high for ten minutes. And the funny thing is . . . consumer-care departments everywhere have been writing back to him, addressing his queries with deadpan seriousness. Collecting dozens of selections from Davidson's funniest correspondence, "Consumer Joe" uncovers why a box of fifty envelopes only contained forty-seven and how colorblind people are supposed to tell whether their Ziploc baggies ("yellow and blue makes green") are properly sealed, while making numerous product-improvement suggestions along the way (such as adding Tuna Melt flavor to the Jamba Juice product line). Taking aim at the increasingly advertising-sponsored society, "Consumer Joe" features utterly absurd but irresistible missives to companies ranging from Barnes & Noble and Fed-Ex to Southwest Airlines and Taco Bell. Full of kvetches we all can relate to, "Consumer Joe" is poised to become the patron saint of every beleaguered shopper.

2839 円 (税込 / 送料込)

【古本】 Communicating Organizational Change: A Management Perspective - Donald P Cushman (State University of New York Press) 【紙書籍】 9780791424964

古本, 英語で予約する, 洋書【古本】 Communicating Organizational Change: A Management Perspective - Donald P Cushman (State University of New York Press) 【紙書籍】 9780791424964

タイトル: Communicating Organizational Change: A Management Perspective著者: Donald P Cushman出版社: State University of New York Press出版日: 1995年07月01日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。This book is a practical and theoretical discussion of how to effectively communicate organizational change to management, employees, stockholders, and customers.

4101 円 (税込 / 送料込)

【古本】 Last Tycoons: The Secret History of Lazard Frres & Co - William D Cohan (Allen Lane) 【紙書籍】 9780141036892

古本, ノンフィクション, 英語で予約する, 洋書【古本】 Last Tycoons: The Secret History of Lazard Frres & Co - William D Cohan (Allen Lane) 【紙書籍】 9780141036892

タイトル: Last Tycoons: The Secret History of Lazard Frres & Co著者: William D Cohan出版社: Allen Lane出版日: 2010年09月01日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。They amassed unimaginable fortunes and would stop at nothing to make a deal, until their titanic egos started to jeopardize everything. This is the astonishing story of Lazard Freres, the world's most elite and legendary investment bank - and the men who reigned over it all. For over 150 years Lazard Freres had stood apart from other Wall Street firms by offering ultra-wealthy clients the wisdom of its 'Great Men': from Felix Rohatyn, the escapee from Nazi-occupied France turned financial genius, to Michel David-Weill, the inscrutable French billionaire 'Sun King'; from Steve Rattner, the boy wonder from Long Island who clashed violently with the old guard, to larger-than-life CEO Bruce Wasserstein, 'Bid-Em-Up Bruce', who broke with the bank's traditions and made himself billions in the process.In The Last Tycoons, William Cohan, himself a former high-level Wall Street banker, takes us into their mysterious and secretive world, telling a story of ruthless ambition, whispered advice, explosive feuds, glamorous mistresses, decadent excesses and unimaginable wealth.

3891 円 (税込 / 送料込)

【古本】 Go-Giver: A Little Story about a Powerful Business Idea - Bob Burg (Portfolio) 【紙書籍】 9781591842002

古本, 英語で予約する, 洋書【古本】 Go-Giver: A Little Story about a Powerful Business Idea - Bob Burg (Portfolio) 【紙書籍】 9781591842002

タイトル: Go-Giver: A Little Story about a Powerful Business Idea著者: Bob Burg出版社: Portfolio出版日: 2008年01月01日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。A new edition with expanded content is available now, "The Go-Giver, Expanded Edition: A Little Story About a Powerful Business Idea" An engaging book that brings new relevance to the old proverb Give and you shall receive "The Go-Giver" tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. And so one day, desperate to land a key sale at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by his many devotees simply as the Chairman. Over the next week, Pindar introduces Joe to a series of go-givers: a restaurateur, a CEO, a financial adviser, a real estate broker, and the Connector, who brought them all together. Pindar s friends share with Joe the Five Laws of Stratospheric Success and teach him how to open himself up to the power of giving. Joe learns that changing his focus from getting to giving putting others interests first and continually adding value to their lives ultimately leads to unexpected returns. Imparted with wit and grace, "The Go-Giver" is a heartwarming and inspiring tale that brings new relevance to the old proverb Give and you shall receive. "

2437 円 (税込 / 送料込)

【古本】 Winners Take All: The Elite Charade of Changing the World - Anand Giridharadas (Knopf) 【紙書籍】 9780451493248

古本, 英語で予約する, 洋書【古本】 Winners Take All: The Elite Charade of Changing the World - Anand Giridharadas (Knopf) 【紙書籍】 9780451493248

タイトル: Winners Take All: The Elite Charade of Changing the World著者: Anand Giridharadas出版社: Knopf出版日: 2018年08月28日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。The New York Times bestselling, groundbreaking investigation of how the global elite's efforts to change the world preserve the status quo and obscure their role in causing the problems they later seek to solve. An essential read for understanding some of the egregious abuses of power that dominate today's news. Former New York Times columnist Anand Giridharadas takes us into the inner sanctums of a new gilded age, where the rich and powerful fight for equality and justice any way they can--except ways that threaten the social order and their position atop it. We see how they rebrand themselves as saviors of the poor; how they lavishly reward thought leaders who redefine change in winner-friendly ways; and how they constantly seek to do more good, but never less harm. We hear the limousine confessions of a celebrated foundation boss; witness an American president hem and haw about his plutocratic benefactors; and attend a cruise-ship conference where entrepreneurs celebrate their own self-interested magnanimity. Giridharadas asks hard questions: Why, for example, should our gravest problems be solved by the unelected upper crust instead of the public institutions it erodes by lobbying and dodging taxes? He also points toward an answer: Rather than rely on scraps from the winners, we must take on the grueling democratic work of building more robust, egalitarian institutions and truly changing the world. A call to action for elites and everyday citizens alike.

3603 円 (税込 / 送料込)

【古本】 Kingdom of Prep: The Inside Story of the Rise and (Near) Fall of J.Crew - Maggie Bullock (Dey Street Books) 【紙書籍】 9780063042643

古本, 英語で予約する, 洋書【古本】 Kingdom of Prep: The Inside Story of the Rise and (Near) Fall of J.Crew - Maggie Bullock (Dey Street Books) 【紙書籍】 9780063042643

タイトル: Kingdom of Prep: The Inside Story of the Rise and (Near) Fall of J.Crew著者: Maggie Bullock出版社: Dey Street Books出版日: 2023年03月07日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。One of Vogue's most anticipated books of 2023.A quintessentially American fashion narrative about the rise and fall of the first lifestyle brand, J.Crew, and what the company's fate means for the shifting landscape of the retail industry.Once upon a time, a no-frills J.Crew rollneck sweater held an almost mystical power--or at least it felt that way. The story of J.Crew is the story of the original "lifestyle brand," whose evolution charts a sea change in the way we dress, the way we shop, and who we aspire to be over the past four decades--all told through iconic clothes and the most riveting characters imaginable.In The Kingdom of Prep, seasoned fashion journalist Maggie Bullock tells J.Crew's epic story for the first time, bringing to life the deliciously idiosyncratic people who built a beloved brand, unpacking the complex legacy of prep--a subculture born on the 1920s campuses of the Ivy League--and how one brand rose to epitomize "American" style in two very different golden eras, and also eventually embodied the "retail apocalypse" that rocked the global fashion industry and left hollowed-out malls across the country.In a juicy business narrative rich with humor and insight, Bullock combines the colorful characters of The Devil Wears Prada, the business insight of Deluxe, and the nostalgia factor of True Prep, to chart J.Crew's origin story, its Obama-era heyday, and its brush-with-death decline through the stories of the mercurial characters who helmed the company. There is founder Arthur Cinader, who set out to sell the Ralph Lauren look for half the price, and his daughter Emily, who turned J.Crew into a new campus uniform, and then a temple to '90s minimalism. Then came ex-Gap CEO Mickey Drexler--the most renowned (and controversial) retailer of his generation--who took J.Crew to a never-before-seen peak, only to contribute to its financial disaster, and t

36985 円 (税込 / 送料込)

【古本】 Corner Office: Indispensable and Unexpected Lessons from Ceos on How to Lead and Succeed - Adam Bryant (St. Martin's Griffin) 【紙書籍】 9781250001740

古本, 英語で予約する, 洋書【古本】 Corner Office: Indispensable and Unexpected Lessons from Ceos on How to Lead and Succeed - Adam Bryant (St. Martin's Griffin) 【紙書籍】 9781250001740

タイトル: Corner Office: Indispensable and Unexpected Lessons from Ceos on How to Lead and Succeed著者: Adam Bryant出版社: St. Martin's Griffin出版日: 2012年04月24日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。Dozens of top CEOs reveal their candid insights on the keys to effective leadership and the qualities that set high performers apart What does it take to reach the top in business and to inspire others? Adam Bryant of The New York Times decided to answer this and other questions by sitting down with more than seventy CEOs and asking them how they do their jobs and the most important lessons they learned as they rose through the ranks. Over the course of extraordinary interviews, they shared memorable stories and eye-opening insights. The Corner Office draws together lessons from chief executives such as Steve Ballmer (Microsoft), Carol Bartz (Yahoo), Jeffrey Katzenberg (DreamWorks), and Alan Mulally (Ford), from which Bryant has crafted an original work that reveals the keys to success in the business world, including the five essential personality traits that all high performers exhibit--qualities that the CEOs themselves value most and that separate the rising stars from their colleagues. Bryant also demystifies the art of leadership and shows how executives at the top of their game get the most out of others. Leadership is not a one-size-fits-all skill, and these CEOs offer different perspectives that will help anyone who seeks to be a more effective leader and employee. For aspiring executives--of all ages--The Corner Office offers a path to future success.

2349 円 (税込 / 送料込)

【古本】 Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers - Russell Brunson (Hay House Business) 【紙書籍】 9781401957902

古本, 英語で予約する, 洋書【古本】 Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers - Russell Brunson (Hay House Business) 【紙書籍】 9781401957902

タイトル: Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers著者: Russell Brunson出版社: Hay House Business出版日: 2020年03月26日古本非常に良い。端が少し摩耗しているが、汚れのないきれいな本。製本状態は良好。ダスト ジャケットが付属している場合は、それも含まれます。リサイクル可能なアメリカ製の封筒で発送します。すべての注文に 100% 返金保証付き。Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless book from the $100M entrepreneur and co-founder of the software company ClickFunnels. The biggest problem that most entrepreneurs have isn't creating an amazing product or service; it's getting their future customers to discover that they even exist. Every year, tens of thousands of businesses start and fail because the entrepreneurs don't understand this one essential skill: the art and science of getting tra­ffic (or people) to find you. And that is a tragedy. Traffic Secrets was written to help you get your message out to the world about your products and services. I strongly believe that entrepreneurs are the only people on earth who can actually change the world. It won't happen in government, and I don't think it will happen in schools. It'll happen because of entrepreneurs like you, who are crazy enough to build products and services that will actually change the world. It'll happen because we are crazy enough to risk everything to try and make that dream become a reality. To all the entrepreneurs who fail in their first year of business, what a tragedy it is when the one thing they risked everything for never fully gets to see the light of day. Waiting for people to come to you is not a strategy. Understanding exactly WHO your dream customer is, discovering where they're congregating, and throwing out the hooks that will grab their attention to pull them into your funnels (where you can tell them a story and make them an offer) is the strategy. That's the big secret. Traffic is just people. This book will help you find YOUR people, so you can focus on changing their world with the products and services that you sell.

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